Case Study — $6,015 Pre-Listing Prep Returned $27K Over Ask in Holladay

A Holladay seller hired us 5 weeks before their target listing date. Mid-century ranch, 2,400 sq ft, original 1960s build with 1990s kitchen remodel. Goal: maximum offer price with minimum scope.

The home at intake

  • Address area: Holladay (near Knudsen Park)
  • Build year: 1962, with 1994 kitchen remodel
  • Size: 2,400 sq ft, 4 bed / 2.5 bath
  • Estimated value range pre-prep: $625K-$675K
  • Days to listing: 35

Walkthrough findings

Our 45-minute walkthrough surfaced 18 items. We sequenced into 3 priority tiers.

Tier 1 — must do (cosmetic + inspection risk)

  • Drywall touch-ups: 9 spots across 4 rooms (doorknob holes, picture hangers, nail pops)
  • Whole-home paint refresh — Sherwin Williams Pure White, eggshell
  • Kitchen cabinet hardware swap (32 pulls + khonest, dated brass → brushed nickel)
  • Primary bath faucet + showerhead replacement
  • Powder room faucet replacement
  • 5 GFCI outlet installs (kitchen + 2 baths + garage)
  • 4 smoke + 2 CO detector replacements to current code
  • Front entry light fixture swap (dated 1990s brass → modern matte black)
  • Toilet wax ring reset on powder room (visible movement at base)

Tier 2 — high return cosmetic

  • Deck restain (south-facing, last stained 2022)
  • Front porch pressure wash
  • Driveway pressure wash

Tier 3 — skipped per our recommendation

  • Kitchen counter replacement ($8,500 estimate, return ~$3K — bad ROI)
  • Master bath tile replacement ($6,000 estimate, return ~$2K — worse ROI)
  • New garage door ($3,200 estimate, return ~$1.5K)

Scope + execution

  • Drywall + paint: 2.5 days
  • Plumbing fixtures: 1 day
  • Electrical (GFCIs, detectors, fixture): 1 day
  • Exterior (deck stain, pressure wash): 1 day
  • Total execution: 6 working days, completed 28 days before listing

The numbers

  • Drywall + paint: $3,180
  • Cabinet hardware (including hardware cost): $385
  • Plumbing fixture replacement (3 fixtures + parts): $645
  • Electrical (5 GFCIs, 6 detectors, 1 fixture): $785
  • Toilet wax ring reset: $195
  • Deck restain: $580
  • Pressure wash (driveway + porch): $245

Total scope: $6,015

The result

  • Listed 28 days after work completed (per the original target)
  • Listed at $689K
  • 12 showings in first weekend
  • 5 offers within 4 days
  • Accepted offer: $716,000 ($27K over ask)
  • Inspection report flagged 3 minor items, buyer requested no credits
  • Closing went smoothly, no escrow renegotiation

Pre-listing repair ROI math

Comparable homes in the same Holladay neighborhood without pre-listing prep sold at $620K-$650K in the same window. The $6,015 spend likely returned $50K-$70K in incremental offer + protected closing value.

Roughly 8-12x return on pre-listing investment.

Want similar results? Call or text (801) 895-2084 for a free walkthrough. We come look at your home, build the prioritized punch list, give you a written estimate. No upsell. No pressure.

Related: 12 Highest-ROI Repairs · Complete Pre-Listing Repair Guide · More case studies

Note: Customer details anonymized for privacy. Scope details, costs, and outcome data are representative of an actual Holladay walkthrough completed in 2026.

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